About 2020-01-16T19:57:42+00:00

A WEALTH OF EXPERIENCE

The key staff at Directions have over a century of  experience between them, covering all aspects of advertising and marketing.  Managing Director Jeremy Wilson draws on experienced gained from over 30 years on both sides of the fence.  He has been National Marketing Manager for several large NZ companies, such as Hertz Rentacar, Arthur Ellis and Coca-Cola, as well as working in multi-national advertising agencies.
Creative Director Julie Wilson directs all our creative work, such as radio and print advertising, brochures, flyers and online. Her background is as an advertising copywriter, working initially in radio, and she has worked for large advertising agencies including Saatchi and Saatchi.
Vicki Farrant joined us following many years as Media Manager for a large Christchurch advertising agency, she oversees all our media planning.
Our Social Media is deftly handled by Giulia Borgioli-Jones, who has a Bachelor of Communication, and Sarah Mosley – both have had considerable success in creating an enormously effective social media presence for several of our clients.
With a proven track record and a network of media links throughout New Zealand and beyond, Directions is a friendly agency that punches above its weight.

OUR WORKING PROCESS

We are highly experienced in all aspects of marketing and advertising. Every client we work with is unique, but here’s an outline of how our process works. Get in touch to find out what we can do for you.

1 | A CUPPA

Every project starts with a cuppa and a chat. We’ll find out where you’re at and what you want to achieve, and you’ll find out that we know what we’re talking about and that we’ve got the experience and contacts to make things happen.

2 | STRATEGY AND CREATIVE

This is the clever bit, where we do our research, ask questions and put our expertise into practice. We’ll work with you to help you devise a strategy you believe in, using the media that matches your requirements to ensure you reach your audience.

3 | RESULTS

Now our working partnership starts to bear fruit, as we see the results and properly engage your audience. If it isn’t fun, it shouldn’t be done, so we make sure everyone involved feels part of the process and can be proud of the project.