Thanks to higher than average specifications, Bainbridge Homes are always warmer and healthier than the norm. But when they join forces with their suppliers to offer a series of additional free upgrades for a limited time, they are even better still. So we invited prospective Bainbridge clients to ‘Upgrade Their Everyday’ with a promotion that was built around a key image covering the various upgrades and additional benefits offered during the promotional period. This was used across all platforms – print advertising, brochure, signage, Facebook, even the garage doors on their showhomes!
Bainbridge Homes like the image we had created so much, they continued to use it in a modified format after the promotion was finished.